Nearly four months after winning a gold medal in London, the Kellogg’s Tour of Gymnastics gave McKayla Maroney something to ...
London Olympics 2012
London Olympic Park gets multi-million dollar facelift
In hopes that the public can eventually use the swimming pools and cycling trails from this summer’s London Games, the ...
Broad BMW promotion with USOC drives this year’s vehicle sales
Long before BMW had Mini Coopers shuffle equipment across the Olympic Stadium track in London, the automaker was using its ...
British Airways flies to new heights pre- and post-Olympics
When London became the first city to host the Olympics three times, British Airways jumped on board as a Tier ...
USOC sends London Olympic merchandise sales through the roof
With the help of new logo designs and more licensing deals, the United States Olympic Committee set an international Olympic ...
NBC Sports Network reliving London Games in wake of NHL lockout
It looks like the legacy of the London Olympics will live on throughout the NHL Lockout. Following a nose dive ...
FIFA adopts use it or lose it ticket policy for 2014 World Cup
The London 2012 Games, 2010 World Cup and Euro 2012 sporting events all featured enough empty seats for Clint Eastwood ...
NBC Sports Network disproves ‘Olympic bounce’ theory
Following an impressive performance during the London Olympics, NBC Sports Network’s viewership ratings have plunged to an all-time low, questioning ...
Nike sees dip in overall profits despite running growth
Nike’s soaring administrative costs, slower growth in China and support for large scale events like the 2012 Olympics and European ...
Adidas has long-term payoff with Murray’s U.S. Open win
Monday’s U.S. Open men’s singles final between Andy Murray and Novak Djokovic was a battle of past versus present for ...
