Texas Rangers takes page from MLB playbook, makes Twitter private

January 9 2013, No Comments

Remember when the MLB made their Twitter account private for a few hours to giveaway prizes to only fans who were following the account? The Texas Rangers has followed suit as they shut down their Twitter account @Rangers to giveaway 15 tickets to their Fan Fest this weekend and the opportunity to be a #RangersSocialVIP, which includes a private meet and greet with Nelson Cruz.

Fans had 10 minutes to answer 5 questions and tag their answers with the hashtag #RangersSocialVIP (3 pairs of tickets were given out for each question). While questions were pretty easy and ranged from “Who wears #17 on the Rangers?” to “Who is the latest player to join the Rangers roster?”, it definitely generated some solid engagement and excitement for the fan fest as it garnered 2,800 mentions.

 

Source: hashtags.org
Photo Credit: Twitter
Posted In: Highlighted, Social Media
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Holly Koski is the Project Manager for row27 and is Editor-in-Chief for Sports Business Now and host of the web series. Born and raised in Minnesota, but became a Hoosier and attended Indiana University while studying Sports Marketing & Management. A self-proclaimed "Sportsbiz nerd" share your thoughts with her via Twitter @TheSportsinista or at holly@sportsbusinessnow.com.

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